Privacy policy

Privacy Policy

SASProductions LLC, doing business as Shooting A Star Gear Effective date: April 29, 2026 Last updated: April 29, 2026

This Privacy Policy describes how SASProductions LLC ("SASProductions," "we," "us," "our"), operating shootingastargear.com under the brand "Shooting A Star Gear," collects, uses, shares, and protects your personal information when you visit, interact with, or make a purchase from shootingastargear.com (the "Site"), or otherwise communicate with us (collectively, the "Services"). By using our Services, you agree to the practices described in this Privacy Policy.

1. Information we collect

We collect personal information from you in three ways: information you provide directly, information collected automatically, and information from third parties.

1.1 Information you provide to us

When you interact with our Site or place an order, you may provide:

  • Contact information: name, email address, phone number, billing and shipping address
  • Account information: username, password, account preferences (if you create an account)
  • Order information: products purchased, payment method, transaction details, order history
  • Customer support communications: information you share when contacting us via email, phone, chat, or social media
  • Marketing preferences: subscription status for emails, SMS, or other marketing channels
  • Reviews and submissions: product reviews, testimonials, photos, or other user-generated content you submit

1.2 Information collected automatically

When you visit our Site, we automatically collect:

  • Device information: IP address, browser type and version, operating system, device identifiers, screen resolution
  • Usage data: pages visited, time spent on pages, click patterns, referring URLs, search queries
  • Location data: approximate location based on IP address
  • Cookies and tracking technologies: see Section 6 for details

1.3 Information from third parties

We may receive information about you from:

  • Payment processors (e.g., Shopify Payments, PayPal, Stripe): transaction confirmations and fraud-prevention data — we do not store your full payment card details
  • Shipping carriers (USPS, UPS, FedEx, DHL): delivery status and tracking information
  • Marketing and analytics partners (e.g., Google Analytics, Meta Pixel, Pinterest Tag, TikTok Pixel): behavioral and demographic data
  • Social media platforms: information you make publicly available or choose to share with us through social login

2. How we use your information

We use the information we collect for the following purposes:

  • Process and fulfill orders: payment processing, shipping, returns, warranty claims, and customer service
  • Communicate with you: order confirmations, shipping updates, support responses, and policy updates
  • Marketing and promotions: send promotional emails, SMS messages, and personalized offers (where you have opted in)
  • Improve our Services: analyze site usage, develop new products, optimize the customer experience
  • Personalize your experience: recommend products, customize content based on your interests
  • Prevent fraud and enforce policies: detect and prevent fraudulent transactions, abuse of our Services, and violations of our Terms of Service
  • Comply with legal obligations: respond to lawful requests from authorities, comply with tax and financial reporting laws
  • Protect our business: defend our legal rights, enforce contracts, and protect against liability

3. Legal basis for processing (EU/UK/EEA customers)

If you are located in the European Union, European Economic Area, or United Kingdom, we process your personal information based on the following legal bases under the General Data Protection Regulation (GDPR):

  • Contract performance: to fulfill your order and provide our Services
  • Legitimate interests: to operate, improve, and secure our business, including fraud prevention and analytics
  • Consent: for marketing communications, non-essential cookies, and optional data sharing
  • Legal obligation: to comply with applicable laws and regulations

You may withdraw consent at any time without affecting the lawfulness of processing performed before withdrawal.

4. How we share your information

We do not sell your personal information for monetary consideration. We share information only as described below:

4.1 Service providers

We share information with trusted third-party service providers who perform services on our behalf, including:

  • E-commerce platform: Shopify Inc. (hosting, order processing, customer accounts)
  • Payment processors: Shopify Payments, PayPal, Stripe (transaction processing)
  • Shipping and fulfillment: USPS, UPS, FedEx, DHL, and our supplier partners (e.g., Beyond LED Technology)
  • Email and SMS marketing: Klaviyo, Mailchimp, or similar platforms (where applicable)
  • Analytics: Google Analytics, Shopify Analytics
  • Advertising partners: Meta (Facebook/Instagram), Google Ads, Pinterest, TikTok
  • Customer support tools: helpdesk and chat software
  • Cloud infrastructure: hosting, backup, and storage providers

These service providers are contractually required to use your information only as needed to provide their services to us.

4.2 Advertising and analytics partners

With your consent (where required by law), we share certain information with advertising and analytics partners who may use cookies, pixels, and similar technologies to deliver targeted advertising and measure campaign performance across websites and platforms.

Under certain US state privacy laws (California, Colorado, Connecticut, Virginia, Texas, and others), this sharing may be considered a "sale" or "sharing" of personal information for targeted advertising. See Section 8 for your opt-out rights.

4.3 Legal and safety disclosures

We may disclose information if we believe in good faith it is necessary to:

  • Comply with a legal obligation, court order, or government request
  • Enforce our Terms of Service or other agreements
  • Protect the rights, property, or safety of SASProductions LLC, our customers, or others
  • Detect, prevent, or investigate fraud, security issues, or illegal activity

4.4 Business transfers

If SASProductions LLC is involved in a merger, acquisition, financing, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

5. Data retention

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, including:

  • Order and transaction records: minimum 7 years for tax and financial compliance
  • Account information: as long as your account is active, plus 2 years after account closure
  • Marketing data: until you unsubscribe or withdraw consent
  • Customer support records: 3 years from last interaction
  • Analytics data: typically 26 months in aggregated, non-identifiable form

When information is no longer needed, we securely delete or anonymize it.

6. Cookies and tracking technologies

We use cookies, pixels, web beacons, and similar technologies to operate our Site and improve your experience. Categories include:

  • Strictly necessary cookies: required for the Site to function (cart, checkout, login)
  • Performance and analytics cookies: help us understand how visitors use our Site (Google Analytics, Shopify Analytics)
  • Functional cookies: remember your preferences (language, currency)
  • Marketing and advertising cookies: used to deliver personalized ads (Meta Pixel, Google Ads, Pinterest Tag, TikTok Pixel)

You can manage cookie preferences through:

Disabling certain cookies may affect Site functionality.

7. Global Privacy Control (GPC)

We honor the Global Privacy Control browser signal. If your browser sends a GPC signal, we will treat it as a request to opt out of the "sale" or "sharing" of your personal information for targeted advertising purposes for the device and browser used.

8. Your privacy rights

Your rights depend on where you live. We honor all applicable data protection laws.

8.1 California (CCPA/CPRA)

California residents have the right to:

  • Know what personal information we collect, use, disclose, and sell or share
  • Delete personal information we have collected
  • Correct inaccurate personal information
  • Opt out of the sale or sharing of personal information
  • Limit the use of sensitive personal information
  • Non-discrimination for exercising your privacy rights

To exercise these rights, visit our Your Privacy Choices page or contact us at support@shootingastargear.com.

8.2 Other US state privacy laws

Residents of Colorado, Connecticut, Virginia, Texas, Utah, Oregon, Montana, Iowa, Delaware, New Jersey, Tennessee, and other states with comprehensive privacy laws have similar rights, including the right to access, delete, correct, and opt out of targeted advertising and the sale of personal information.

To exercise these rights, contact us at support@shootingastargear.com or visit Your Privacy Choices.

8.3 European Union, EEA, and United Kingdom (GDPR/UK GDPR)

If you are located in the EU, EEA, or UK, you have the right to:

  • Access the personal information we hold about you
  • Rectify inaccurate or incomplete information
  • Erase your personal information ("right to be forgotten")
  • Restrict processing of your personal information
  • Object to processing based on legitimate interests
  • Data portability: receive your information in a portable format
  • Withdraw consent at any time
  • Lodge a complaint with your local data protection authority

To exercise these rights, contact us at support@shootingastargear.com. We will respond within 30 days.

8.4 Canada (PIPEDA and provincial laws)

Canadian residents have the right to access, correct, and request deletion of their personal information, and to withdraw consent to processing. Contact us at support@shootingastargear.com to exercise these rights.

8.5 Other jurisdictions

Residents of other jurisdictions may have similar rights under local law. Contact us at support@shootingastargear.com to inquire.

9. International data transfers

SASProductions LLC is based in the United States. If you are accessing our Services from outside the US, your personal information will be transferred to, stored, and processed in the United States.

For transfers from the EU, EEA, UK, or Switzerland, we rely on appropriate safeguards including Standard Contractual Clauses (SCCs) approved by the European Commission, where applicable.

10. Data security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit (TLS/SSL)
  • Encryption of payment information by PCI-DSS compliant payment processors
  • Restricted access to personal information on a need-to-know basis
  • Regular security reviews of our systems and service providers

However, no system is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. You are responsible for keeping your account credentials confidential.

11. Children's privacy

Our Services are not directed to children under 13 (or under 16 in the EU/EEA/UK). We do not knowingly collect personal information from children. If we learn we have collected personal information from a child without verified parental consent, we will delete that information promptly. If you believe a child has provided us personal information, contact us at support@shootingastargear.com.

12. Third-party links

Our Site may contain links to third-party websites, plugins, and services. This Privacy Policy does not apply to those third parties. We are not responsible for the privacy practices of third-party sites. We encourage you to read their privacy policies before providing any information.

13. Marketing communications

If you have subscribed to our marketing emails or SMS messages, you may opt out at any time by:

  • Clicking the "unsubscribe" link at the bottom of any marketing email
  • Replying "STOP" to any marketing SMS message
  • Contacting us at support@shootingastargear.com

You will continue to receive transactional communications (order confirmations, shipping updates, customer service responses) regardless of marketing preferences.

14. Do Not Track signals

Some browsers offer "Do Not Track" (DNT) signals. Because there is no industry standard for responding to DNT signals, we do not currently respond to them. We do honor the Global Privacy Control signal as described in Section 7.

15. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The "Last updated" date at the top reflects the most recent revision. Material changes will be communicated via our website or by email to registered customers. Your continued use of our Services after changes are posted constitutes acceptance of the revised policy.

16. Contact us

For privacy-related questions, requests, or to exercise your rights:

SASProductions LLC d/b/a Shooting A Star Gear Privacy Contact: support@shootingastargear.com Phone: +1 (368) 589-2099 Website: shootingastargear.com Mailing address: 2774 East Colonial Drive, Suite C #1014, Orlando, FL 32803, United States

We respond to privacy inquiries within 30 days.